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What we do

We are Sanitas

Sanitas works to offer an all-round service that helps improve people's quality of life. It is the work we do every day that makes us the company we are today, a benchmark in the health sector in Spain. Furthermore, since 1989 we have been part of the Bupa group, a leading company in excellent and high-quality health services.

We are part of the Bupa group

GRI 2-1, 2-2

Sanitas leads Bupa’s business in Europe and Latin America (ELA), operating in Spain as well as in Brazil, Chile, Colombia, Guatemala, Peru, Ecuador, Mexico, Miami, Panama, the Dominican Republic, Turkey, and Poland.

Sanitas in figures in 2023

GRI 2-6

These figures do not include the impact on the income statement of the Manises Hospital, which the group stopped managing on May 6, following the conclusion of a 15-year contract with the Regional Government of Valencia.

2,637 M€

turnover; +12% than in 2022

210 M€

operating profit; +2% than in 2022

10,713

employees; +7%than in 2022

Pride of belonging

Interbrand position 29

A report by Interbrand, a global brand consultancy, has identified Sanitas as one of the most recognised and valued brands in Spain.

Reptrak: Score 67.7

The Sanitas brand is continuing to gain a strong reputation as a leading brand in the market.

Merco

The corporate monitoring body for business and healthcare reputation, has once again recognised the excellence of Sanitas in two categories.

see categories

Top Employer

Sanitas has been certified by the Top Employers Institute, which recognises leading organisations in people management practices. The Institute evaluates organisations in key areas such as People Strategy, Work Environment, Talent Acquisition, Learning, Wellbeing and Diversity and Inclusion.

The strong performance of all the company's business units provides a solid foundation for building an even stronger Sanitas for the future. We are committed to providing more and better services and medical solutions, in order to maintain our track record of excellence in customer care and environmental stewardship. At Sanitas, we reinvest our profits to make our healthcare offering even better and to keep building a healthier future.

Pilar Villaescusa
Directora de Finanzas de Sanitas y Bupa
Europa & Latinoamérica

Sanitas' commitment: one purpose, to help people

Our specific goals, are driven by a shared purpose, which is to help people live longer, healthier, and happier lives and to create a better world.

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Three values

  • Courage: we encourage new opportunities to be pursued with boldness and determination.
  • Empathy: we understand and respect people’s autonomy in all our interactions and decisions.
  • Responsibility: we promote responsibility in everything we do, and we recognise its impact on our environment and on society as a whole.

Four strategic pillars

  • Customers: we prioritise our customers’ needs in all our decision-making.
  • Growth: we maintain a robust performance and exemplary governance to achieve sustainable growth.
  • Transformation: we strive for constant innovation and we work to create the healthcare of the future.
  • Sustainability: we are committed to making a positive impact on the world through our actions.

We take on board the SDGs

At Sanitas, we are committed to the Sustainable Development Goals (SDGs) established by the United Nations. We believe that the SDGs provide the fundamental framework for guiding our initiatives, with the aim of making a meaningful contribution to addressing the most pressing challenges of our society and the planet.

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Sanitas in Spain

GRI 2-6

Our comprehensive services

Sanitas services are distinguished by personalisation, innovation and excellence. For us, every person matters. That is why we provide personalised support to each customer to ensure they feel accompanied and heard at all times. We also prioritise staying up to date with the latest technological developments and integrating them successfully into our services. Our commitment to excellence in everything we do has earned us an industry reputation for quality. Sanitas’ operations are structured into four main areas of activity: Insurance, Hospitals, Dental Care, and Care Homes.

Insurance

Hospitals

Dental Care

Care Homes

Sanitas Insurance

Our health insurance plans are designed to provide comprehensive coverage for all health and wellness needs at every stage of our lives. They offer distinctive coverage tailored to the needs of different customer profiles, with services that focus on both treatment and prevention. These plans are designed for both individuals and corporate entities, and incorporate the latest technological innovations to offer the most advanced and effective insurance solutions.

Insurance industry data clearly show that Sanitas is growing in a responsible manner, outperforming the sector average while maintaining the highest standards of healthcare. Our unique medical team enables us to offer comprehensive coverage to customers across the country, both in the individual and corporate markets.

Javier Ibáñez
Director general de Sanitas Seguros

Key figures in 2023

GRI 3-3, 203-2

1,883 M€

turnover ¹ ; +12.4% than in 2022

21.65%

market share²; +1.3% than in 2022

2.7 M

policy holders³; +11.3% than in 2022

Digital health in figures

+12,000 clients

used Monitoriza tu salud

13,840 clients

actively used Cuida tu mente

+1,300 clients

actively used our service Fisio digital

Nearly 30,000 clients

used our service Evalúa tus síntomas reaching almost 62,000 consultations

Cutting-Edge innovation as a hallmark of our services: Blua

Blua is our digital health ecosystem, which leverages the latest technological developments to provide excellent personalised and direct patient care by our healthcare professionals. Our goal is to take advantage of new technologies and integrate them with excellent in-person care in order to enhance the experience of our customers and patients.

Fisio digital

This service is designed to prevent future injuries and treat symptoms of potential conditions affecting the spine, knees, ankles, hips, shoulders, and other parts of the body. There are online groups for preventive exercise, treatment, and physical rehabilitation that clients can do on a daily basis. It also offers the option of an online consultation with a specialist via video and/or chat for more serious conditions. An AI-powered system monitors patients’ postures during exercise, providing real-time corrective guidance, recording their range of movement and tracking their progress over time.

Cuida tu mente

A digital psychology service that helps maintain mental and emotional health based on four pillars: diagnostic guidance, digital therapies, support and professional assistance. Delivered through video consultation or in-person.

Learn more

Monitoriza tu salud

This service is used to collect data from a variety of user devices, including smartphones, wristbands, and smartwatches. The data is then converted into insights and personalised recommendations to promote healthy habits.

Learn more

Always connected to your health

In 2023, we further developed and enhanced our services while integrating new digital solutions. These include the registration of new customers, the adaptation and integration of the Mi Sanitas App for Generali and Nationale Nederlanden customers, as well as improvements in the reimbursement process, report management and the medical search engine.

Learn more

Sanitas Único

Sanitas Único is a product designed for individuals over 60 years of age. It addresses their daily needs and provides digital services.

read more

Sanitas Hospitals

Our hospitals and outpatient centres are in optimal condition. We excel at responding effectively to emerging challenges and adapting swiftly to changing needs. We are committed to the future, and we continue to work to improve and deliver exceptional services to our patients. Our hospitals are renowned for their forward-thinking approach, and they use the latest technology and medical innovations, as well as digital services, while still focusing on providing personalised, compassionate care. In this way, we guarantee the highest standard of care.

ADVANCED REHABILITATION CENTRES

Providing proprietary healthcare services has always been a part of Sanitas' DNA and we will continue our efforts in this regard. In 2025, we will witness the opening of our fifth hospital, which will be the headquarters of our digital hospital, the Blua Sanitas Valdebebas Hospital. Our proprietary network of centres will also continue to expand so that our Sanitas healthcare model reaches a broader customer base across our country.

Susana Quintanilla
Directora general de Sanitas Hospitales

Key figures in 2023

738,341

sole patients treated

14,851.598

medical procedures performed

Number of online appointments: 636,734 ; 20.7% of the total
Number of video consultations: 252,426
Number of single online patients: 266,966

4

own hospitals (+1 health department under the PPP model)
*Since May 2024, Manises Hospital is not included in the figures

1

hospital under construction

24

multispecialty medical centres

9

advanced rehabilitation centres

1

central laboratory

73.7

NPS, customer satisfaction

Our hospitals

01.

Sanitas La Moraleja University Hospital

This hospital has established itself as a leading private hospital in Spain thanks to its commitment to innovation and integration of state-of-the-art technology. The hospital provides patients with a comprehensive range of specialties to meet their needs in both diagnosis and treatment. The hospital is a leading centre for robotic urological and knee surgery, and has recently expanded its services to include complex procedures such as cardiac surgery and oncohaematology.

02.

Sanitas La Zarzuela University Hospital

This is one of Spain’s leading hospitals, renowned for its exceptional surgical performance and pioneering approach to medical technology. The hospital offers a comprehensive range of services, including state-of-the-art technological innovations such as robotic surgery, which it pioneered in the private healthcare sector. The hospital has been able to perform over 1,500 robotic surgeries thanks to systems such as the Da Vinci surgical system and the ROSA robot. These surgeries offer greater precision and are minimally invasive.

03.

Sanitas Virgen del Mar Hospital

This hospital, which was incorporated into the Sanitas network almost a decade ago, is a leading institution in Madrid’s financial district. Its strategic location, adoption of cutting-edge technology and significant renovation and investment plan place it at the forefront of the healthcare sector. As a result of these developments, the hospital now offers a wide range of services, with more than 500 first-class professionals, 68 modern single rooms, a completely renovated emergency department with state-of-the-art diagnostic equipment, as well as a surgical block and a first-class intensive care unit (ICU).

04.

Sanitas CIMA Hospital

Located in Barcelona, this hospital is a leading facility for patients seeking the most advanced medical techniques combined with first-class care. The hospital offers a comprehensive range of services, positioning it as a leading centre for women’s health, complex surgeries and oncological care. Its Advanced Oncology Institute is a leading institution in the field of cancer care.

05.

Blua Sanitas Valdebebas Hospital

This facility, currently under construction and scheduled to open in the first half of 2025, will be Spain’s first digital hospital. The new complex will cover over 30,000 square metres and will offer cutting-edge clinical care enhanced by digitalisation, top-tier treatments and in-person technologies. It will offer comprehensive medical and surgical services, with specialised units in medical oncology, radiotherapy and nuclear medicine. In addition, the mental health area will have a dedicated floor with 23 rooms. It will also serve as the headquarters of the Sanitas Hospitals Research Foundation, which will oversee all research activities across the hospitals and medical centres.
*Opening in 2025

Sanitas Dental

Medicine is advancing at an ever-increasing pace, and the field of dentistry is no exception. If we are to lead in providing this service, we must use the latest technologies, particularly in specialties like Digital Dentistry. Throughout 2023, we kept a close track of all technological developments, particularly those related to dental treatments and digital tools. Installing digital intraoral scanners in all our clinics is one of the many innovations we have done and will continue to do throughout 2024.

Sanitas Dental continues to grow, both in terms of sales and the number of customers and centres. With more and more people entrusting their preventive and restorative oral health to our professionals, the future of the dental business is as promising as the present.

Jesús Bonilla
Sanitas Dental Director

Key figures in 2023

208

dental clinics in Spain

2,293,310

customers; +15% than in 2022

40,650

video consultations in 2023; -1.1% than in 2022

237,687

digital anamnesis

72.4

NPS, customer satisfaction

17,182

digital insurance policies, 53.1% of the total discharges registered in the Own Dental Clinics

111,916

digital scans, +32.4% than in 2022

15,910

digital budgets

Sanitas Mayores

Older adults require specialised and personalised care. We are well aware of this, and so we offer cutting-edge treatments alongside compassionate and personal attention. We recognise the importance of human interactions and are committed to providing the highest quality of service and well-being for those who trust us to accompany them during this stage of their lives.

Every day, more and more people rely on the professionals at Sanitas Mayores to take care of their loved ones. To further develop our care model, which combines a robust medical component with an extensive digital component, the company has launched an ambitious expansion project that will result in the creation of over 500 new places in care homes.

Javier Gabás
Director GENERAL de Sanitas Mayores

Key figures in 2023

6,072

senior living spots

43

care homes

5,811

residents

21

day centres (active care), 3 of which are independent

95.7%

occupancy rate at the end of 2023

72.8

NPS; +2.5% than in 2022

Our services

Care homes

Our care homes showcase our commitment to integrating the best healthcare services with the care of our senior citizens’ psychosocial needs. We pay particular attention to the circumstances that result from the loneliness experienced by some of these individuals, whether they are residents or day users. Furthermore, all our facilities are fully compliant with the quality standards set out in UNE ISO 9001:2015, and were recertified in 2023.

Day centres

Designed for older adults who live at home but require a specialised care environment during the day. The use of these facilities has been proven to reduce loneliness and to stimulate physical and mental capacity through the participation in various activities.

Assisted living flats

Sanitas provides high-quality services and medical care at our centres for seniors who require temporary support, whether during convalescence, while undergoing surgery, or simply for a holiday.

Rehabilitation and recovery

We provide personalised programmes for the elderly requiring special care, including post-operative and post-cancer treatments, functional rehabilitation and stroke recovery. Our services are guaranteed to be comprehensive and adapted to the individual’s needs.

Innovation for the well-being of our senior citizens

  • Alexa smart properties for senior living

    Residents can use simple voice commands to access information about activities and scheduled medical appointments, enjoy music, participate in cognitive stimulation games, or communicate with their families. All of this can be done while ensuring complete privacy.

  • Vital signs stations

    Innovative devices designed to efficiently measure five vital signs of residents at any location within the facility.

  • Virtual reality room

    It offers residents the opportunity to engage in game-based therapies, including virtual experiences such as exploring marine ecosystems, navigating urban environments, and recalling past memories.

  • MarKet App

    The application streamlines the process of purchasing additional services required by residents, with just a single click. This feature represents a significant advancement in communication with families and staff. It is further enhanced by the inclusion of an integrated messaging system within the application and the updating of telephone switchboards.

Merco

  • Leaders: In 2023, Iñaki Peralta was included in the ranking of the 100 best leaders in Spain, ranking 58th.
  • Companies: According to the ranking, we are the No. 3 company in the healthcare category.
  • Talent: In 2023, we retained our 15th position for the second consecutive year among the top companies with the capacity to attract and retain talent.
  • ESG Responsibility: we are ranked No. 20 in the Merco ESG Ranking.

Sanitas' commitment

Furthermore, Sanitas has reinforced its commitment to talent retention in 2023 through several lines of work. One of our key objectives is to promote innovation and leadership in our internal training offer. We are also expanding our alliances and collaborations in the fields of clinical and charity research, and we have updated our brand strategy to appeal to new generations.

We take on board the SDGs

We are aware that human health is inextricably linked to the well-being of the physical body, as well as the health of ecosystems and the environment. In the current era, the concepts of global sustainability and collective well-being are deeply intertwined. Our operations are designed to promote a healthier, more sustainable and more liveable world for the present and future generations.

Healthcare insurance market shares 2022*

  1. Premiums earned from direct insurance plus accepted reinsurance.
  2. ICEA data for Q4 2023 for Sanitas Healthcare, with subsidies, with no administrative concessions or public administrations. Including coinsurance and excluding reimbursements/ Total managed by Sanitas.
  3. ICEA data for Q4 2023 for Healthcare, with subsidies, with no administrative concessions or public administrations. Including coinsurance and excluding reimbursements/ Total managed by Sanitas.

 

Cuida tu mente

Additionally, patients can complete an online psychological assessment and access digital content to work on their mood in a tailored manner. By conducting an assessment via chatbot, we assist clients in identifying the most effective approach to improving their emotional state by offering a comprehensive range of multimedia content and digital therapies.

Monitoriza tu salud

Monitoriza tu Salud is supported by the Sanitas Responde (SPS) medical team, which develops personalised guidelines through consultations between doctors and patients and defines specific objectives.

In 2023, we achieved our objective of exceeding 25,000 sign-ups for this service, with the following distribution: 56% for Connect with Your Health, 24% for Weight Control, 8% for Hypertension, 8% for Arrhythmias/Palpitations, 3% for Asthma/COPD, and 1% for Pregnancy Health.

Always connected to your health

We have also redesigned the appointment management system through the Mi Sanitas App to improve the user experience and provide greater versatility.

By 2023, our customers had requested 3 million digital appointments through Mi Sanitas, representing a 11% increase in the number of centres with online appointments (984 in 2022).

Sanitas Único

Within healthcare, it includes consultations in primary and specialized medicine, in addition to the video consultation and Emergency24 service. It also has digital health programs specially designed for those over 60, such as healthy aging or mind gym, as well as and home services.

Advanced rehabilitation centres

We have opened three new advanced rehabilitation centres at our medical facilities in Murcia and Montecarmelo (Madrid). Furthermore, we have completed a renovation of our original centre in Las Tablas (Madrid). The new facility now boasts 300 square metres, ten physiotherapy booths, three medical offices, and a functional recovery room.

With these enhancements, we now operate nine ARCs throughout Spain. By adopting this approach, we are reinforcing our commitment to providing personalised physiotherapy, which is coordinated with the rest of the medical units and supported by digitalisation.